formerly STRIVE Communications 
Below you'll find a list of all posts from October, 2016
How do you captivate a person scrolling through content on their phone while they’re strolling down a street? Capturing a digital reader’s attention seems more difficult than ever now. But it is still possible. Good news: video strategically converts prospects and keeps existing customers intrigued. Flickering images capture attention more than static text or images. Take advantage of video marketing …
The average American supports 4.5 charities. Your organization could be one of the charities that average Americans choose for donations. Employing an effective fundraising strategy is essential to ensure your organization’s future prosperity. There are many fundraising tools accessible to savvy marketers. Direct mail, email, social media, and many more can yield high fundraising ROI. Here are 3 tips for …
Email is 40x more effective at getting new customers than Facebook or Twitter is. Email lists are valuable assets. You can use email addresses to keep in touch with existing customers and connect with prospects. Email marketing, still one of the most effective tactics, requires building an list. Don’t resort to spammy tactics to capture addresses. There are a few …
Direct mail complements digital marketing well. Standout graphics, copy, and strategy stay constant in digital and traditional marketing. High-ROI campaigns combine the strengths of multiple channels, unified themes, and quality content. Social media campaigns and direct mail campaigns deliver similar ROIs of 15-17%. Why does direct mail still matter in an increasingly online world? Here are 4 reasons. 1: Personalization …
Digital marketing isn’t primarily about the bells and whistles of technology. It’s primarily about connecting with people. Sometimes taking connection offline can yield high rewards. Hosting an event offers many opportunities for your company or organization. Here are three reasons why, backed up by the numbers. 1: Brand awareness Not only does an event validate your brand, but it also …
