Event marketing

Why Event Marketing?

Digital marketing isn’t primarily about the bells and whistles of technology. It’s primarily about connecting with people. Sometimes taking connection offline can yield high rewards. Hosting an event offers many opportunities for your company or organization. Here are three reasons why, backed up by the numbers. 1: Brand awareness Not only does an event validate your brand, but it also …

Get More Followers

3 Ways To Get More Followers

Some brands overlook the importance of followers. However, faithful followers are likely to buy from a brand. Stellar social campaigns can increase follower count, turn users into leads, and keep existing customers coming back for more. How do you gain followers, turn them into customers, and keep them coming back for more? Here are a few pointers. 1: Treat different …

Reston marketing agency

A Balanced Agency

Email and direct mail alone can deliver decent ROI. However, direct mail and email combined have a 25% response rate and significantly higher average value per order than either method alone. The most effective agency mixes the power of social media, email, and direct mail with a unified strategy. Further, an organization with a new announcement needs a PR strategy …

Customer Thank You Coffee

3 Ways to Show Customer Appreciation

Saying “thank you” to a customer does go a long way, but as John F. Kennedy said, “As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.” Express gratitude through your actions and keep those amazing customers coming back with these three ways: Loyalty program—A customer who …