formerly STRIVE Communications 
Below you'll find a list of all posts that have been tagged as “strategy”
You can pay to reach an audience through advertising, or you can create content so good that it draws its own audience. The latter approach is the philosophy behind organic Search Engine Optimization (SEO). Optimizing your website for organic reach means that people who find your content are likelier to convert because they are genuinely interested in your content, not …
Content with relevant images gets 94% more views than content without. Design matters, whether you’re building a better website, sending thousands of pieces of mail, or creating an advertisement for social media. How do you catch a viewer’s eye with better images? Our team has decades of experience in bringing the best results for clients. Our eye-catching creative work has …
Graphic design looks simple, but creating killer designs takes skill and intuition. Effective visuals yield higher conversion rates and ROI. The graphic design industry earned $11 billion last year. How do you achieve great corporate art that captures attention and converts? There will be a 35% rise in demand for digital graphic design from 2015-2022. Meet the demand with beautiful, …
How do you captivate a person scrolling through content on their phone while they’re strolling down a street? Capturing a digital reader’s attention seems more difficult than ever now. But it is still possible. Good news: video strategically converts prospects and keeps existing customers intrigued. Flickering images capture attention more than static text or images. Take advantage of video marketing …
Digital marketing isn’t primarily about the bells and whistles of technology. It’s primarily about connecting with people. Sometimes taking connection offline can yield high rewards. Hosting an event offers many opportunities for your company or organization. Here are three reasons why, backed up by the numbers. 1: Brand awareness Not only does an event validate your brand, but it also …
It seems impossible to go a day without seeing an ad before a Youtube video or on Facebook. Digital marketing is on the rise. Direct mail and traditional avenues have their place. While print advertising is still effective, the digital age demands that attention be paid to online marketing opportunities. Here are a few statistics to demonstrate the necessity of …
Productivity looks elusive in the age of procrastination. Facebook, Youtube, Buzzfeed, and more sites beckon to us and plead for attention. But focusing in the age of distraction can lead to burnout. You don’t have to work yourself to death to be productive. You can accomplish lots while staying energized, happy, and healthy. Productivity is more about time management and …
In today’s technological world, part of being a professional means representing yourself and networking online. That’s where LinkedIn comes in. LinkedIn is a social media platform focused on business-oriented social networking. It is a great way to manage your professional identity and build your connections. But, there are a few tips to being successful on LinkedIn. Here are the three …
