formerly STRIVE Communications 
Below you'll find a list of all posts that have been tagged as “hacks”
#Aesthetic is a trendy way of signaling that your social media post is a gorgeous shot of your house, shoes, or something banal. But #aesthetic is not just important for social media. Your website’s aesthetic can affect purchases as well as brand reputation. Here are four ways to help you build a consistent aesthetic and maintain effective branding. Choose colors …
You can pay to reach an audience through advertising, or you can create content so good that it draws its own audience. The latter approach is the philosophy behind organic Search Engine Optimization (SEO). Optimizing your website for organic reach means that people who find your content are likelier to convert because they are genuinely interested in your content, not …
70-80% of searchers ignore paid ads and focus on organic results. What does it mean for marketers? If your website organically displays as a result at the top of Google searches for important keywords, people are likelier to purchase from or donate to your company or organization. People value organic search results. Investing in Search Engine Optimization (SEO) can dramatically …
Being a team player is essential for every part of life — both professional and persona. Life requires excellent collaboration skills. Here are a few tips on collaboration, relevant to both professional and personal life. How do you take other people’s opinions into consideration while maintaining deadlines and pleasantness? 1: Listen Taking into account other people’s feedback is important. Take …
Did you take a beautiful photograph, but the backlighting is washing everyone out? Or is the photograph too dark to tell what’s going on in it? Photoshop can rescue good photos from bad lighting. How can Photoshop redeem bad lighting? Here are a few quick fixes. Brightness Go to Image > Adjustments > Brightness/Contrast to alter the brightness or darkness …
Design-driven companies have outperformed the S&P Index by 219% over 10 years. Photoshop is the best tool in the design and photography field. Most graphic designers are required to be familiar with or use Photoshop. Although the software has a high learning curve, it yields high rewards. Here are a few hacks to help you master Photoshop. Why? Few photos …
Instagram filters are infamous for spurring people’s quest for more likes. But did you know that you can create masks, filters, and flattering image filters with Photoshop? Here are a few quick fixes we’ve picked up over years of client work. Why? Filters can color correct an image that is discolored, overexposed, or similarly problematic. Instead of settling for an …
Photoshop is an incredibly powerful tool that can be used for a variety of purposes. No matter what the design goal, you can probably learn to accomplish it with Photoshop. A busy image background can hinder a sleek design. Photoshop offers a variety of tools to smooth or completely remove background distractions from the image. Why? Sometimes an image can …
83% of marketing emails last year were newsletters. More and more marketers are jumping on the newsletter bandwagon — but there is still room for improvement. The New Year offers an opportunity to reevaluate existing efforts — both in personal and professional lives. Here are some marketing resolutions that we would recommend. 1: Invest in strategic social ads Jeremy Thwaite …
Content with relevant images gets 94% more views than content without. Design matters, whether you’re building a better website, sending thousands of pieces of mail, or creating an advertisement for social media. How do you catch a viewer’s eye with better images? Our team has decades of experience in bringing the best results for clients. Our eye-catching creative work has …
